Reddit Ads Agency

We plan, launch, and scale Reddit Ads for brands that want the channel run properly: real community research, native creative, and tracking that ties spend to revenue.

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What we manage

Everything the channel needs, handled by the people who will also be reading the comments.

campaign

Campaign strategy

Objectives, funnel structure, and budget allocation mapped to what Reddit is actually good at, instead of a Meta playbook copied across.

target

Targeting

Subreddit, interest, and keyword targeting built from real community research, then narrowed as the data comes in.

draw

Creative production

Ad copy, image assets and video, written and cut for the Reddit feed rather than repurposed from a TikTok. Native enough to earn attention, clear enough to sell, delivered in every ratio the placement needs.

tune

Bidding and optimisation

Weekly bid, budget, and placement adjustments. We cut what is not working before it burns the month.

analytics

Tracking and attribution

Reddit Pixel and Conversions API setup, so the numbers in the dashboard match the numbers in your business.

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Reporting

Plain reports on spend, CPA, and what we changed. No vanity metrics, no filler slides.

Ad formats we run

Format follows objective, not fashion. A full breakdown lives in our guide to Reddit ad formats.

Promoted Posts

The workhorse format. Appears in feed like a normal post and carries a comment section, which is where most of the persuasion happens.

Conversation Ads

Placed inside the comment threads people came to read. Strong for consideration when the discussion is already about your category.

Video and carousel

Higher production, higher upside. Best once a static format has proven the audience and the offer.

Takeovers and trending

Front page and trending placements for launches and campaign moments where reach matters more than CPA.

How we run an account

Four stages, no mystery about which one you are in.

Audit

We review your account, your category on Reddit, and the communities that matter. You get the plan before any spend.

Build

Account structure, tracking, audiences, and first creative set. Campaigns live in about a week.

Learn

A deliberate testing phase across audiences and creative, kept small on purpose until signal appears.

Scale

Budget moves to what works. Losers get cut, winners get iterated, reporting stays monthly.

What to expect

Reddit is cheaper than Meta or LinkedIn on impressions, and harsher on creative. Ads that read like ads get ignored, or worse, argued with in the comments.

That means the first month is about finding the angle the community accepts, not about hitting a target CPA. Once that lands, the channel tends to hold its cost per acquisition as you scale, which is not true of every platform.

If we do not think Reddit fits your category, we will say so on the first call rather than take the retainer.

~1 week

To first campaign live

2 to 4 wk

Learning phase

$3k/mo

Minimum media spend

Markup on ad spend

What it costs

Our fee depends on scope, and ad spend is always passed through at cost with no markup. We quote after the first call, once we know what the account actually needs. If you are still sizing the media budget, read how much Reddit ads cost.

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Frequently Asked Questions

What does a Reddit Ads agency actually do? expand_more

We run the paid side of Reddit end to end: strategy, account structure, targeting, creative, conversion tracking, daily management, and reporting. You approve direction and budget, we handle execution.

What is the minimum ad spend you work with? expand_more

Around $3,000 a month in media. Below that there is not enough data to optimise properly, and you are better off running a small test yourself before hiring anyone.

Do you mark up ad spend? expand_more

Never. Spend is passed through to Reddit at cost and billed separately from our management fee. You see exactly what the platform charged.

How long until we see results? expand_more

Campaigns are usually live within a week of onboarding. Expect two to four weeks of learning before performance settles, and a full quarter before scaling decisions are worth making.

Do you work with our in-house team? expand_more

Often, yes. Some clients hand over the channel entirely, others use us alongside an internal team that owns creative or landing pages. Both work.

Can you take over an existing Reddit Ads account? expand_more

Yes, and we prefer it. Historical data makes the first month far more productive than starting from zero.

Want a second opinion on your Reddit Ads?

Send us the account. We will tell you what we would change, whether or not you hire us.

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